Raise your glasses!

Out of Home is the ultimate stage for your campaign, and now we offer you, the creative and media minds behind the scenes, the chance to be seen.

WHY ENTER?

01

Gain even more recognition with clients and the industry and take away a ‘Speccies’ award for your shelf. There is also a cash prize of $4,000 for the Annual Grand Prix winner or $1,000 if you’re an Annual Category winner.

02

ENTRY CATEGORIES


Campaigns that effectively leverage the unique strengths of Out of Home to reach and engage target audiences, demonstrating a clear understanding of the medium’s capabilities.

Best use of channel


Creative that demanded attention with its strong visual appeal and impact to evoke an emotion.

Be seen


Campaigns that are dynamic or relevant to the environment and prioritise the creative concept using data/technology as a tool to bring the concept to life.

Best use of Data/Technology 


Fresh campaigns not within the normal parameters of the advertising space. Either physically via activation, stunt, or experiential.

Out of the Box 


03

THE AWARDS

Category entries are selected each quarter with finalists going forward to the annual award, here they will also be judged for The People’s Choice and Grand Prix Awards.


The most attention grabbing campaign overall, that mixes strong creative and outstanding use of the channel.

Grand Prix Award


This category is judged by Mediaworks Opinionation Survey participants (real consumers).

Peoples Choice Award


The best of Q1-Q4 category winners

Best use of Channel Award


The best of Q1-Q4 category winners

Be Seen Award


Best use of Data/Technology Award

The best of Q1-Q4 category winners


The best of Q1-Q4 category winners

Out of the Box Award 


04

JUDGING

Entries are reviewed each quarter by a panel of judges from Media and Creative Agencies, members of OOHMAA and previous campaign winners.

05

ABOUT OOHMAA

OOHMAA (Out of Home Media Association Aotearoa) is a not-for-profit, professional, cohesive industry body representing key Outdoor Media display companies who collectively contribute approx. 95% of total Out of Home advertising industry revenue.

OOHMAA’s key focus is to educate and raise awareness of Out of Home media’s role within the community, build and sustain relations with its key stakeholders, develop best practice industry standards and provide services to its members.