We recognise great creative when we see it.
Finalists
Q1
Category: Best use of Data / Technology Campaign: ‘Check it’s alright before you light’
Advertiser: Fire & Emergency NZ
Creative Agency: Motion Sickness, Latch
Media Agency: MBM
Category: Out of the Box
Campaign: Find your wow in Sydney
Advertiser: Air NZ & Destination NSW
Creative Agency: FCB – Augusta Mercer
Media Agency: Dentsu
Category: Best use of Channel
Campaign: Surprize Fries
Advertiser: McDonald’s
Creative Agency: DDB
Media Agency: OMD
Category: Be Seen
Campaign: Whiskas – Meowzer
Advertiser: Mars
Creative Agency: Colenso BBDO
Media Agency: Essence MediaCom
Q1
Finalists
Category: Peoples Choice
Campaign: Whiskas – Meowzer
Advertiser: Mars
Creative Agency: Colenso BBDO
Media Agency: Essence MediaCom
Celebrating the work of those bold creatives and savvy media planners in Aotearoa who have embraced and amplified the power of Out of Home.
Why Enter?
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Out of Home is the ultimate stage for your campaign and now we offer you, the creatives behind the scenes, the chance to be seen.
Gain even more recognition with clients and industry and take away a ‘Speccies’ award for your shelf. So enter now.
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Entry Categories
Campaigns across more than two formats (transit, roadside, street furniture, static, digital etc.) Or part of an Integrated Multi-Media campaign that made use of the versatility of the Out of Home channel to reach and engage audiences.
Best use of channel
Creative that demanded attention with its strong visual appeal and impact to evoke an emotion.
Be seen
Digital or static campaigns that are dynamic or relevant to the environment and prioritise the creative concept using data/technology as a tool to bring the concept to life.
Best use of Data/Technology
Fresh campaigns not within the normal parameters of the advertising space. Either physically via activation, stunt, or experiential.
Out of the Box
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The Awards
Category entries are selected each quarter with finalists going forward to the annual award, here they will also be judged for the Peoples Choice and Grand Prix Awards.
The most attention grabbing campaign overall, that mixes strong creative and outstanding use of the channel.
Grand Prix Award
This category is judged by Mediaworks Opinionation Survey participants (real consumers).
Peoples Choice Award
The best of Q1-Q4 finalists
Best use of Channel Award
The best of Q1-Q4 finalists
Be Seen Award
Best use of Data/Technology Award
The best of Q1-Q4 finalists
The best of Q1-Q4 finalists
Out of the Box Award
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Judging
Entries are reviewed each quarter by a panel of judges from Media and Creative Agencies, members of OOHMAA and previous campaign winners.
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Key Dates
2024
Q1 Entries Open
18 March 2024
10 April 2024
Q1 Entries Due
17 June 2024
Q2 Entries Open
9 July 2024
Q2 Entries Due
17 September 2024
Q3 Entries Open
8 October 2024
Q3 Entries Due
2025
20 January 2025
Q4 Entries Open
11 February 2025
Q4 Entries Due
06
Enter
Publication policy and permission
It is a condition of entry that OOHMAA reserves the right and shall be permitted at all times to use at their discretion any material submitted for the Awards on the OOHMAA website, in promotional and educational books, videos, articles and such other means as they deem appropriate for case study purposes.
Submit your entry by clicking the button below.
Conditions
The entrant agrees that OOHMAA will not accept responsibility for errors or omissions reproduced in award publicity material or for work lost or damaged.
The entrant grants OOHMAA permission to showcase the entries via external communication, including but not limited to LinkedIn, OOHMAA Newsletters, OOHMAA articles and presentations.
It is a condition of entry that OOHMAA reserves the right and shall be permitted at all times to use at their discretion any material submitted for the Awards on the OOHMAA website, in promotional and educational books, videos, articles and such other means as they deem appropriate for case study purposes.
